What Our Clients Have to Say
5021 leads at an average cost of $4.63 for California’s #1 residential & commercial trash can cleaning company
CMAX Sanitary Services is a leader in Southern California's residential and commercial property cleaning industry. One of the newer services they offer is trash bin cleaning, and as they decided to grow this side of the business they were struggling to generate leads at a sustainable price.
That's when one of the franchisees (CMAX Riverside County) reached out and wanted to give our service a try. In that first month we were able to generate 168 leads at an average cost of $4.26.
Soon after seeing the success we had with the Riverside County franchise the other 3 switched over to our lead generation service as well.
Since then, we have spent a total of $23,226.95 across all the franchise’s campaigns and generated 5021 leads.
The average close rate of these leads ranged from 15-25%, with about half of the sign ups being subscription clients bringing in recurring business.
Case study #2:
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148 leads at an average cost of $2.33 in just 14 days
We started working with Octowash Bins at the start of May with a 2 week trial.
For this trial, we guaranteed them 45 leads or we would provide a full refund, PLUS we would work for free until we hit that mark.
During these 2 weeks, we “blew our guarantee out of the water” and generated Octowash Bins 148 leads at an average cost of $2.33.
We have since been working with Octowash bins on a month to month basis and have generated them hundreds of leads each month.
Not only that, but we also put in quoting & follow-up automations which has helped Octowash Bins close approximately 20% of those leads with nearly ZERO work on their end.
Case study #3:
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Decreased Cost Per Lead by 73.53% and generated 411 leads in 6 weeks
Before working with us, Bin Daddy NC was handling all their Meta campaigns in-house and getting an average Cost Per Lead of $11.41.
After hearing about our trial and guarantee they decided to give our service a shot. We redid the entire campaign:
-
Structure
-
Ad Creatives
-
Ad Copy
-
And lead forms…
Which resulted in 411 leads in just 6 weeks at an average cost of $3.02 which is 73.53% lower than what their previous campaign was generating.
Case study #1:
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Here are some of the amazing
results our clients mentioned
Case study #1:
%20(1).jpg)
Decreased Cost Per Lead by 73.53% and generated 411 leads in 6 weeks
Before working with us, Bin Daddy NC was handling all their Meta campaigns in-house and getting an average Cost Per Lead of $11.41.
After hearing about our trial and guarantee they decided to give our service a shot. We redid the entire campaign:
-
Structure
-
Ad Creatives
-
Ad Copy
-
And lead forms…
Which resulted in 411 leads in just 6 weeks at an average cost of $3.02 which is 73.53% lower than what their previous campaign was generating.
Case study #2:
%20(1).png)
5021 leads at an average cost of $4.63 for California’s #1 residential & commercial trash can cleaning company
CMAX Sanitary Services is a leader in Southern California's residential and commercial property cleaning industry. One of the newer services they offer is trash bin cleaning, and as they decided to grow this side of the business they were struggling to generate leads at a sustainable price.
That's when one of the franchisees (CMAX Riverside County) reached out and wanted to give our service a try. In that first month we were able to generate 168 leads at an average cost of $4.26.
Soon after seeing the success we had with the Riverside County franchise the other 3 switched over to our lead generation service as well.
Since then, we have spent a total of $23,226.95 across all the franchise’s campaigns and generated 5021 leads.
The average close rate of these leads ranged from 15-25%, with about half of the sign ups being subscription clients bringing in recurring business.
Case study #3:
%20(2).png)
148 leads at an average cost of $2.33 in just 14 days
We started working with Octowash Bins at the start of May with a 2 week trial.
For this trial, we guaranteed them 45 leads or we would provide a full refund, PLUS we would work for free until we hit that mark.
During these 2 weeks, we “blew our guarantee out of the water” and generated Octowash Bins 148 leads at an average cost of $2.33.
We have since been working with Octowash bins on a month to month basis and have generated them hundreds of leads each month.
Not only that, but we also put in quoting & follow-up automations which has helped Octowash Bins close approximately 20% of those leads with nearly ZERO work on their end.
Here are some of the amazing
results our clients mentioned


Campaign setup/ management


Ad Creation (scripts + editing)


Email + SMS lead
Automation


CRM & pipeline to
manage leads

Meta Ad Creative Examples
Ready to Generate 100-150 Leads in 30 Days? Let's Talk!
Book a FREE Call With Our Team Below to Get Started!

It was such a smooth and seamless process working with Merula. They provided unlimited advice and helpful tips on an ongoing basis, even when we weren't actively marketing. We value their regular check in's to keep up with our continuously changing business needs and goals. Merula has a lot of patience and takes responsibility which is required with today's demands. They kept up to date with the new and latest trends on tiktok, FB and IG and always came up with creative strategies on how to implement them purposefully. We can't wait to work together again in the future

Kaven & Amen S.
Owners of The Blind Carpet Cleaner
We at GermBustMyBins had the pleasure of working with Merula this summer and thoroughly enjoyed the expertise and support we received. I highly recommend Merula for Bin Cleaners looking to spread the word about their business and grow through referrals. Very professional!

John Micheal
Owner of GermBustMyBins
Merula has been an absolute pleasure to work with. Their expertise and knowledge of social media has completely changed my business. I will continue to keep on using Merula because of their great communication and their competitive pricing.

A.J. Dooley
Owner of Cleanest Bins
Before I worked with Merula, I struggled with managing my social media while running my business. Since we started working together, my following and engagement have skyrocketed and I've also seen an increase in revenue . I would highly recommend working with Merula to anyone who needs a Social Media Manager!






































